Accessibility Tools

Skip to main content


  • Marketing

Sports Marketing Surveys

Sports Marketing Surveys (SMS) is an agile research agency with global reach and 35 years’ experience. Our full range of quantitative and qualitative approaches provides comprehensive analysis in more than 100 sports. The resulting insight and strategic recommendations support some of the biggest brands, retailers, events, venues, federations and governing bodies around the globe to grow their business and get closer to the people who matter.

Free market reports for RIA retail members who share POS data. Brand Members enjoy 25% discount.

Recent Highlights
Member Resources

Please log in to access member resources.

Not yet a member?