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Brand Visibility – Sponsorship Opportunities 

As a member, you have the opportunity to get exposure to over 300 specialty run retailers across the country through sponsoring various RIA activities and events (professional development summits and training seminars). There are also opportunities for visibility on the RIA website via banner ads and sponsored content to support new product or initiative launches like National Running Safety Month.  

The RIA will never ask our associate members to give us money in return for simply attaching your name to an event or initiative.  We look instead to build long-term sponsorship relationships. Therefore, our goal is to create a tangible return on investment by:  

  1. Understanding a potential sponsor’s goals; 
  2. Customizing opportunities with affordable packages to help sponsors realize those goals and;
  3. Providing sponsors with feedback and data that defines the ROI as closely as possible. 

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