In partnership with the running channel’s leading research firm, Sports Marketing Surveys, RIA retail members receive market share and product trend data free of charge – enabling retailers to make smart, effective buying decisions.
The process is simple. Members agree to provide monthly POS data to Sports Marketing Surveys via a data link. The data feed is then aggregated alongside over 100 other stores, creating a reliable and accurate market report that details best sellers, hot brands, and product trends. RIA retailers who participate receive a comprehensive quarterly report free of charge, and a year-end summary. Note that individual store data is never shared.
“Providing data to Sports Marketing Surveys was as easy as pushing a button, and the market reports we get in return from Sports Marketing Surveys have been invaluable for making good product decisions. We refer to the reports constantly.” Washington DC-area Retailer
Membership ROI Calculator
RIA Membership Investment = $450
Annual SMS subscription fee = $13,000-$30,000
ROI = 2789-6567%