Retailer Survey 2024 - Part 2

This month’s “By the Numbers” column features the 2nd part of our member survey, where we asked retailers to give us some information about their customer base. We focused our questions on buying decisions, who’s buying, how much they actually run, and how stores are approaching DEI promotions. We compared the results to last year’s survey, and found some interesting takeaways. 

This content is for RIA Members, so pleae be sure you are logged into the RIA Portal, then choose button to the left to download the survey.